Electronic Commerece
E.COMMEREC
FINAL PROJECT
E-NURSERY.C
| Introduction |
Our site is related to nursery sectors as we know that online selling in the nursery sector not applicable in the Pakistan
Links:
In this business our links with the most famous nurseries in the world. On the site we provide all detail of that nurseries Directory related with our site. If any order takes place we contact that customer door step nursery and ask them for delivery that specific plant to the customer after the payment through Credit card. Then after this we submit specific amount in the account of that supplier who deliver the plants on our behalf.
In our site the online Payment system through credit card
That is very secure by using the SSL by Verasan and there is no chance of hacking by internet hacors.We offer all types of plants which have a great demand in the market.
At our site there are lot of other services customer can buy books related to the plants like Herbs, shrubs, trees and flowers and customer can obtain a lot of information’s about the plants and know about the pests and their solutions.
Once customer visit our site if he want to place an order he click on the link Place An Order
A form of order will open on which requirement of the customer’s information format given. After the giving all information which are very essential like Credit Card number the customer press on submit a Confirmation Message received on customer id automatically by using direct mailing service.
Its Head Office located in Lahore
Our Mission
Vision Statement
Vision is very important for any business especially if those businesses exist throughout the world. So, our vision is this
“SECURE AND COVER THE WORLD WITH GREENRY”
| Ø OBJECTIVES: |
There are following objectives:
v Advertise the awareness of Plants
We want to advertise and know how about the plants their
Pests and solutions. If awareness increases the awareness the
v Create Friendly Environment
As we know that Pollution is the very large problems today so, through this site we are fighting against the Pollution through selling and developing the plants, flowers and
v Spread the natural Beauty
Through selling of different plants & flowers natural beauty
Spread across the country
v To Earn Profit
At the end after buying the trust of customer and make the
Awareness of the plants through the market size our main
Objective to attain the profit
| TARGET MARKET |
As we know that for a new business target market is very essential process we have advantage about target market our business related to the Internet and today as we know that today in every big organizations, fininacial institutes & all types of residence especially in the cities connect with the internet so our target market given following
v Private Organizations
v Financial Institutions
v Middle Class
v Upper Class
v Specially Elate Class
v Government Organizations
| CATEGORY OF E.COMMERCE |
There are many types of e-commerce business which are given following
v B TO B
v B TO C
v C TO C
Our business related to the B TO C category “Business to Customer”
In this business sell its product to the customer online. Our nursery related to the online business
Business Model:
Business Plan:
Business modal is very important for any Organization. First we want to know about expenses how many? And what types & nature.
As we are creating a website which probably covers the whole develop areas of the world. So we are taking the services for creating website from Professionals. So, following types of the expenses expected
| Web hosting Charges (375 per month of 250Mb) 4,500 |
| Domain Registration 2,000 of .COM.PK |
| Layout Design 2,500 |
| Web Develop Inc SSL 50,000 |
| Additional Page Charges 750 |
| Per Image Charges 100 (10 images) 1,000 |
| Database Charges 60,000 |
| Direct Mailing Service 3,000 |
| Contingencies 5,000 |
| Add On Yahoo 25,000 |
| Total Cost 163,000 |
Core areas of Our Project
There are following core areas of our project
(1) Links with Other Nurseries
Our Business related with most famous nurseries of the world we first negotiate with those nurseries that they take their profit margin and delivery charges and in return deliver some specific plant to our customer.
Our analysis told us that all nurseries business interested in their profit nothing else.
(2) Confirmation of Order
It is very necessary to confirm the order from the customer through using the different modes like Telephone and Confirmation mail. Using these ways we escape from dummy orders and false statements
(3) Upload Original Pictures on the Website
It is very essential to upload the original pictures of plants on the website so that complaints decreases as well as. We can say that there is no fraud in delivery and website picture
(4) Return within 15 Days
After the delivery of the plant. Fifteen days given to the customer of return the plant after the fifteen days it is the property of the customer.
(5) Service Provider
We are providing all kind of services related to plants home delivery, solution of pests, on line Information’s, Services like Patio awnings
We are basically Service provider and worked as Middle man or as a Third party
| Business Model Component |
| Value Proposition: | |
| 1. Easy to Access |
Customers want that he get the product easily. He doesn’t want to go far away that’s why the business man stared his business that place where easy to access for the customers.
Facilities which other firms do not and cannot
We provide many facilities which other do not and cannot which are given following
(1) Online order taking and information’s throughout the world
(2) Cover the whole world market
(3) Fun and Competitions
(4) Return Plants after fifteen days
| SALES REVENUE MODEL |
A company derives revenue by selling goods information goods services as well as a company receives a fee for enabling or executing a transaction a company provide forum for advertisement and receives fees for advertisers. A company offers to it users content or services and charges a subscription fee for access to some.
Order taking
Most important thing of our revenue is “Order Taking” thought order taking we generate the revenue. Different type of order taking is given below.
| TYPE OF ORDER TAKING |
I. Different kind of Plants order Taking
2. Medicine order taking
3. Patio awnings Order taking & Other Services
4. Pruning Shrubs & Herbs
Advertisement Model
If any other company wants to advertisement of his product on our website and then we accept his request and advertised his product on our website against it we charge the money. For this our customers visit to our website and click the advertisement form which consist of following terms and Conditions
Ø Country & Company Name
Ø Types Of Advertisement
Ø Complete Address
Ø Online A/C Number
Ø Contact Number
Ø E-Mail Address
Ø Period Of Add
Ø Nature Of Add
Ø Add Charges 5,000 per Month
then the advertisement form is open and write down the request and fill the form in which the customer described the plant, product and which kind of advertisement he wants to play as well then form send to us then after receiving the that mail we enter necessary data then start the advertising on website before starting the add customer have to pay demand draft against add.
Subscription Model
In the subscription Model there are some specific offers and services for the clients especially for the subscribed or registered members. The subscription procedure very simple click on the link subscribed me and a form will open with following details
Ø Name and I.D #
Ø Country and City
Ø Full Name (I.D Name)
Ø Father’s Name
Ø Complete Address
Ø Credit Card Number
Ø Contact Number
Ø E-Mail Address
Ø Comments
| Market opportunity |
Market has a lot of opportunity in dealings of different plants
All world well developed cities is our main market
And financial environment also in the favors of these types of the Business in the world Because In the market already many examples exist. Following Positive points
Ø Cover the World
Ø Easy Loan available if need
Competitive Environment
Ø Other companies exist but only in the U.K so there is no risk of competitive Environment in the whole world
Ø Couple of Competitors But only in U.K
Ø They earning healthy profit
Ø Market share is not so large
| Competitor Advantage. |
Providing online services we are first Mover in the World market because we are providing online service, online order taking, Solution of pests as well as other service which our customer requires.
Currently there is no competitor in the World market expect only in U.K.
Market Strategy
We will promote our product and services to capture our target market. Through advertisement.
1- Mailing through Yellow Page.
2- Advertisement on other side Like (Yahoo.Hotmail.Google.)
3- Tele marketing.
4- Prize Competition.
| Management Team |
All the management team should experience and qualified and they know about the products and its target market because the knowledge of the product is very important for development of the product and organizations
| Chapter # 2 |
HOMEPAGE:
Our site homepage consist of first our site name E-NURSERY.COM
After this there are following links or headings of the different links given bellow
v Plants
v Pests
v Supplies
v Competition and fun
v Swap shop
v Place an Order
v Online Complaints
v Online Services
v Advertisement on E-NURSERY
| 1st Page |
| ü Plants |
When customer click on plants there are all types of plants and their information related links open the all plants types given followings
(1) Herbs
(2) Shrubs
(3) Flowers
(4) Trees
(5) Grass
(6) Vines
| 2nd PAGE |
| 1) HERBS: |
Sample
Aibrantl herbs
When any customer click on the herbs its content page open in which there are two more links given which are the followings and with two links images also given against the link of Herbs or any other type of plants
Ø Information about Popular Herbs
Ø Most Popular Herbs
| 3rd PAGE |
| Information about Popular Herbs: |
When customer click on this option a page open with popular Herbs and their details how they maintained?
And from where grows
| 4th PAGE |
| Most Popular Herbs: |
When customer click on the option Most Popular Herbs
A list of the Popular Herbs opens on the page and also with pictures and the check Box if the customer wants to buy he click on the check Box and then Place an Order Option Then Form open now customer can place an order
| 5th PAGE |
| Shrubs |
Flowering Shrubs
When any customer click on the Shrubs its content page open in which there are two more links given which are the followings and with two links images also given against the link of Herbs or any other type of plants
Ø Information about Popular Shrubs
Ø Most Popular Shrubs
| 6th PAGE |
| Information about Popular Shrubs: |
When customer click on this option a page open with popular Shrubs and their details how they maintained?
And from where grows
| 7th PAGE |
| Most Popular Shrubs: |
When customer click on the option Most Popular Shrubs
A list of the Popular Shrubs opens on the page and also with pictures and the check Box if the customer wants to buy he click on the check Box and then Place an Order Option Then Form open now customer can place an order
| 8th PAGE |
| Flowers |
When any customer click on the Flowers its content page open in which there are two more links given which are the followings and with two links images also given against the link of Flowers or any other type of plants
Orange Flower
Ø Information about Popular Flowers
Ø Most Popular Flowers
| 9th PAGE |
| Information about Popular Flowers: |
When customer click on this option a page open with popular Flowers and their details how they maintained?
And from where grows
| 10th PAGE |
| Most Popular Flowers: |
When customer click on the option Most Popular Flowers
A list of the Popular Flowers opens on the page and also with pictures and the check Box if the customer wants to buy he click on the check Box and then Place an Order Option Then Form open now customer can place an order
| 11th PAGE |
| Trees: |
Golden Cane Palm
Golden Palm
When any customer click on the Trees its content page open in which there are two more links given which are the followings and with two links images also given against the link of Flowers or any other type of plants
Ø Information about Popular Trees
Ø Most Popular Trees
| 12th PAGE |
| Information about Popular Trees: |
When customer click on this option a page open with popular Trees and their details how they maintained?
And from where grows
| 13th PAGE |
| Most Popular Trees: |
When customer click on the option Most Popular Trees
A list of the Popular Trees opens on the page and also with pictures and the check Box if the customer wants to buy he click on the check Box and then Place an Order Option Then Form open now customer can place an order
| 14th PAGE |
| Grasses |
Artificial Grasses
When any customer click on the Grasses its content page open in which there are two more links given which are the followings and with two links images also given against the link of Flowers or any other type of plants
Ø Information about Popular Grasses
Ø Most Popular Grasses
| 15th PAGE |
| Information about Popular Grasses: |
When customer click on this option a page open with popular Trees and their details how they maintained?
And from where grows
| 16th PAGE |
| Most Popular Grasses: |
When customer click on the option Most Popular Grasses
A list of the Popular Grasses opens on the page and also with pictures and the check Box if the customer wants to buy he click on the check Box and then Place an Order Option Then Form open now customer can place an order
| 17th PAGE |
| Fruits &Vines |
Lemon Tree
Flowering Vine
When any customer click on the Fruits & Vines its content page open in which there are two more links given which are the followings and with two links images also given against the link of Fruits & vines or any other type of plants
Ø Information about Popular Fruits & Vines
Ø Most Popular Fruits & Vines
| 18th PAGE |
| Information about Popular Fruits & Vines: |
When customer click on this option a page open with popular Trees and their details how they maintained?
And from where grows
| 19th PAGE |
| Most Popular Fruits & Vines: |
When customer click on the option Most Popular Fruits & Vines
A list of the Popular Fruits & Vines opens on the page and also with pictures and the check Box if the customer wants to buy he click on the check Box and then Place an Order Option Then Form open now customer can place an order
| 20th PAGE |
| PESTS |
After the function of PLANTS next Link on the site is PESTS
In the pests all general pests about the most famous types of the plants in detailed given and also their solutions given at the site one by one Like
Angular Leaf Spot
Same like on the page top 100 pests and against the pests all the Medicines given one by one
Customer selects any one according to his need and click PLAC AN ORDER
| 21st PAGE |
| SUPPLIES |
In supplies the all major two types of our supplies given which are given following Links
Ø Supplies of Garden Furniture
Ø Supplies of Books Related to the Plants
| 22nd PAGE |
| Supplies of Garden Furniture |
In this link customer can see the pictures of the famous types of the garden or lawn furniture and also their Rates mentions if customer wants to buy any one he click the check Box and PLAC AN ORDER
| 23rd PAGE |
| Supplies of Books Related to the Plants |
If any customer interested deeply in the plants he visit the option this and visit the different types of books related to the nursery. If he wants to buy the any book click the check Box and PLAC AN ORDER
| 24th PAGE |
| Competition & Fun |
In this we offer different types of games like Scatted Plants and guess the leaves from which plant it is related .In this customer write the answers and submit the form .It is Prize Competition in every month to creating the customer interest
| 25th PAGE |
| Swap shop |
In this link we request from visitors that if they have any rare plant and want to introduce before the people then plz sell to us .Visitors visit the form and fill that form and submit us or mail us we check that and if it fulfils over requirements we buy
| 26th PAGE |
| Place an Order |
You select in which you take interest then click on the option PLACE AN ORDER
SELCTION PROCESS:
When customer visit the site and visit the area in which he takes interest .Then after visiting all the plants included herbs, shrubs trees ,flowers, and grass he click on the option PLACE AN ORDER then a form will open on the site
ORDER FORM:
After click the option PLAC AN ORDER a from will open which contains following types of Information’s required
Ø Name Of Plant
Ø Country and City
Ø Full Name (I.D Name)
Ø Father’s Name
Ø Quantity
Ø Complete Address
Ø Credit Card Number
Ø Contact Number
Ø E-Mail Address
Ø Comments
| 27th PAGE |
| ONLINE COMPLAINTS |
If our customer have any complaints about product, for example
· Wrong delivery
· Bad Condition
· Miss commitment
· Late services
· Delivery not at time
· Others
So in this way, our customers visit our website and select the complaint form and write down the complaint and send to us. After receiving the complaints mail In Which Following detail attached
Ø Country and City
Ø Describe Your Complaint
Ø Full Name (I.D Name)
Ø Father’s Name
Ø Complete Address
Ø Credit Card Number
Ø Contact Number
Ø E-Mail Address
Ø Comments
We solve the problem of the customer as soon as possible.
| 28th PAGE |
| ONLINE SERVICES |
If any visitor visit to our site he click the online service option by change, when he clicks the online service option there a page open where all the detail provide related with our plants
Ø Plants consultants
Ø Patio Awnings Specialists
Ø Pruning Herbs & Shrubs
If any customer wants to attain the services of that nursery specialist we offer as given in the site page .He fill the form and gave his requirement we send a confirmation mail and gave that consultant services at door step. We also mail him that we are sending our Nursery Specialist towards him for providing services. Before sending the Specialist towards the customers has to receive full payment in advance if customer is very nice then we compromise in payment.
| 29th PAGE |
Ø Plants Consultants
When any customer want to take consultancy services he click on this option after this a large list will open plants Consultants and also their Name Addresses and other details related to their experience especially Contact Number.
So now it is upto the customer which kind of consultancy he wants
| 30th PAGE |
Ø Patio Awning Specialists
In this If any Customer wants to take services of Patio Awnings of his Sweet Home. He visit our this link a list of the Patio Specialists will open on the page now he can easily select any door step specialist and send a request to us we provide any one near to door step and take our profit with thanks
| 31st Page |
Ø Pruning Shrubs & Herbs
Here also customer if wants to use this service he submit a request. After request Confirmation we gave this service to door step
| 32nd Page |
FAQ’S
Frequently Ask Questions:
In this link answers given of that questions which can be arises in the mind of the customer. Customer also can ask the question in this link related too the product.
| 33rd Page |
Nurseries Directory
In this all that Nurseries Name Given from which we dealing throughout in the world. These are best nurseries of the world
In the major cities of different countries. If any customers want to know about the near door step nursery he clicks this link and can visit that specific nursery
DIRECT MAILING SERVICES:
After the taking all information’s from the customer
As we have the facility of direct mailing service so when the customer press on submit button then a thanking mail received at the address of customer’s mail address and after this we confirm the order from the customer through sent a mail or contact through telephone
| WORST CASE PLAN |
If after the all strategies over business came in the position of crash and not running in the market the over worst case plan is that
We sell all the plants in the different manual nurseries business so with this strategy over loss must decreases at the lowest level we can generate the at least investment cost.
Or may be site sell out to other
| For casting Plan | ||||||||||||
| Profit Calculation Per Month | ||||||||||||
| | | | | | | | | | | | ||
| Different Heads | | Quantity | | Rate | | Total | | Profit Margin20% | | C.G.S 80% | ||
| | | | | | | | | | | | ||
| Herbs | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Shrubs | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Trees | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Flowers | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Vines | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Grasses | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Pests Solution | | 80 | | 450 | | 36,000 | | 7,200 | | 28,800 | ||
| | | | | | | | | | | | ||
| Garden Furniture | | 50 | | 6,000 | | 300,000 | | 60,000 | | 240,000 | ||
| | | | | | | | | | | | ||
| | | 610 | | | | 552,000 | | 110,400 | | 441,600 | ||
| ADD: | | | | | | | | | | | ||
| | | | | | | Per Month | | | | | ||
| | | | | | | | | | | | ||
| | | Through Advertisement | | | | 5,000 | | 10,000 | | 2 | ||
| | | | | | | | | | | | ||
| | | Through Subscription | | | | 2,000 | | 100,000 | | 50 | ||
| | | | | | | | | | | | ||
| | | | | | | | | 220,400 | | | ||
| | | | | | | | | | | | ||
| | | Through Services | | | | Per Kanal | | | | | ||
| | | | | | | | | | | | ||
| | | | | | | 80,000 | | 400,000 | | 5 | ||
| | | | | | | | | | | | ||
| | | Total Profit | | | | | | 620,400 | | | ||
| | | | | | | Rate | | | | | ||
| | | | | | | | | | | | ||
| | | Bank Profit On Product Based | | | | 9% | | 123.29 | | | ||
| | | | | | | | | | | | ||
| | | Monthly Profit From Bank | | | | | | 3,699 | | | ||
| | | | | | | | | | | | ||
| | | | | | | | | | | | ||
| | | Net Profit | | | | | | 624,099 | | | ||
| | | | | | | | | | | | ||
| Income Statement | ||||||||||
| Sales | | | | | | | | 552,000 | | |
| | | | | | | | | | | |
| C.G.S | | | | | | | | 441,600 | | |
| | | | | | | | | | | |
| G.P | | | | | | | | | | 110,400 |
| | | | | | | | | | | |
| Other Income | | | | | | | | | | |
| | | | | | | | | | | |
| | | Through Advertisement | | | | | | 10,000 | | |
| | | | | | | | | | | |
| | | Through Subscription | | | | | | 100,000 | | |
| | | | | | | | | | | |
| | | Through Services | | | | | | 400,000 | | |
| | | | | | | | | | | |
| | | Interest | | | | | | 3,699 | | |
| | | | | | | | | | | |
| | | | | | | | | | | 513,699 |
| | | | | | | | | | | |
| Total Income | | | | | | | | | | 624,099 |
| | | | | | | | | | | |
| Less Expenses | | | | | | | | | | |
| | | | | | | | | | | |
| Utility Expenses | | | | | | | | 25,000 | | |
| | | | | | | | | | | |
| Building Rent | | | | | | | | 30,000 | | |
| | | | | | | | | | | |
| Office Salaries | | | | | | | | 70,000 | | |
| Office Equipments | | | | | | | | 100,000 | | |
| | | | | | | | | | | 225,000 |
| | | | | | | | | | | |
| | | Net Income Per Month | | | | | | | | 399,099 |
| | | | | | | | | | | |
| Conclusions: |
It is the first experience of online business in the Pakistan but not in the world already couple of companies exists in only U.K. U.K.
There is no competitor in this field expect U.K
So we are hopeful as per over planning that it will succeed in the other world especially major and develop cities. So. Government should want to encourage these types of industries or Business in the Pakistan
